Recognizing an industry-wide failure to cultivate young talent, Much and House created the Breakout Talent division for clients in the early stages of their careers, as well as, teens and tweens. In the four and a half years since the inception of this division, Much and House has pinpointed the needs of young talent, designing networks of support outfitted with career and branding guidance, industry outreach, media training and skill development tailor fit to meet each client's needs.
M&H works closely with clients in their publicity campaigns especially when it comes to social media outreach. They work together to establish relationships with influential, age-appropriate bloggers, sustain meaningful interaction and conversation with expanding fan bases on social networking sites, and create fun, out-of-the-box stunts/ contests to capture the attention and imagination of fans, corporate sponsors and industry professionals alike. When it comes to television shows, radio, magazines and newspapers, M&H taps into their creativity and media networks to showcase their clients on these platforms as well.
Much and House's boutique full-service approach to PR extends itself to arranging travel for clients, press outreach and media handling at red carpet events.
Clients in the Breakout Talent division include or have included:
- Mitchel Musso
- Jennifer Stone
- Yara Shahidi
- Madison Pettis
- Joey King
- Sarah Hyland
- Logan Miller
- Shay Mitchell
- Reed Alexander
- Taylor Spreitler
- Alexander Gould
- Justin Martin
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